If you were to go to most college campuses around the country and ask them to make an investment in students or faculty, their excuses would start with the economy. They would drone on and on about how little wiggle room they have to make financial investments, primarily because the economic downturn has strained their finances beyond measure.
If you are one of the thousands of black families sending your son or daughter to the NCAA to build their multi-billion dollar coffers, they would tell you that paying the athletes or their families is simply impossible. They would convince you that in spite of the fact that the athletes and their families are the most important part of their revenue-generating process, universities simply cannot afford to share their money. Even if you are homeless and your child can’t buy groceries, you must stand to the side as others earn millions from your child’s athletic labor.